Honda Invests 250 Million US Dollars More to Turkey
By Memduh Taslicali
ISTANBUL - Japanese automotive producer Honda is only able to meet produce 3.5 million of the total global annual automobile production demand of four million.
The international automotive giant has taken moves to meet the remaining 500,000 demand and has developed new investment plans.
Top level administrators from Honda headquarters have begun making frequent visits to Turkey recently in line with these plans.
The company also intends to increase the production capacity in its Gebze facilities from 30,000 to 100,000 cars.
Katsumi Sawai, Honda-Turkey General Director, said filling the demand for 500,000 automobiles cannot be produced by a single country alone and that 200,000 vehicles will likely be produced in America. Sawai also noted Honda is taking into consideration the quality and performance of workers in Turkey.
The Japanese company will shortly make its final decision about where it will conduct its latest investments.
Sawai added the headquarters in Tokyo highly praises Turkey and sees it as a successful operation. The vehicles produced by Honda-Turkey are transported to Japan for testing. Following these tests Honda?s car experts agreed that the vehicles produced in Turkey are better than the ones produced in Japan. "Not utilizing this qualified and quality work force, which Honda Turkey has, would be a shame for the Honda society," said Sawai, adding the sale rates in Europe and Turkey are also influential in implementing such decisions.
Sawai said with the new investments Honda's City and Civic Sedan models will be produced in Turkey, with the possibility of a third model be added to the portfolio.
Sawai said they are also considering the Civic Hatchback, which is currently produced in Britain. "We do not know where it will be produced after the cooperate decision."
The General Director said if the production decision is taken, the present factory in Gebze will not be sufficient, and they are considering enlarging the Gebze factory. Talking at the launch of the new Civic Sedan, Umit Karaarslan, Honda Turkey Deputy General Manager, said they plan to produce 10,000 automobiles from their new model, 7,000 of which will be sold in domestic market and 3,000 which be exported.
Karaaslan said total sales of Honda?s Civic and City will reach 20,000 in 2007; if this target is met, they will increase their market share to about five percent. According to him the present loan application process in Turkey will push the demand for automobiles higher.
Zaman
7 May 2006
ISTANBUL - Japanese automotive producer Honda is only able to meet produce 3.5 million of the total global annual automobile production demand of four million.
The international automotive giant has taken moves to meet the remaining 500,000 demand and has developed new investment plans.
Top level administrators from Honda headquarters have begun making frequent visits to Turkey recently in line with these plans.
The company also intends to increase the production capacity in its Gebze facilities from 30,000 to 100,000 cars.
Katsumi Sawai, Honda-Turkey General Director, said filling the demand for 500,000 automobiles cannot be produced by a single country alone and that 200,000 vehicles will likely be produced in America. Sawai also noted Honda is taking into consideration the quality and performance of workers in Turkey.
The Japanese company will shortly make its final decision about where it will conduct its latest investments.
Sawai added the headquarters in Tokyo highly praises Turkey and sees it as a successful operation. The vehicles produced by Honda-Turkey are transported to Japan for testing. Following these tests Honda?s car experts agreed that the vehicles produced in Turkey are better than the ones produced in Japan. "Not utilizing this qualified and quality work force, which Honda Turkey has, would be a shame for the Honda society," said Sawai, adding the sale rates in Europe and Turkey are also influential in implementing such decisions.
Sawai said with the new investments Honda's City and Civic Sedan models will be produced in Turkey, with the possibility of a third model be added to the portfolio.
Sawai said they are also considering the Civic Hatchback, which is currently produced in Britain. "We do not know where it will be produced after the cooperate decision."
The General Director said if the production decision is taken, the present factory in Gebze will not be sufficient, and they are considering enlarging the Gebze factory. Talking at the launch of the new Civic Sedan, Umit Karaarslan, Honda Turkey Deputy General Manager, said they plan to produce 10,000 automobiles from their new model, 7,000 of which will be sold in domestic market and 3,000 which be exported.
Karaaslan said total sales of Honda?s Civic and City will reach 20,000 in 2007; if this target is met, they will increase their market share to about five percent. According to him the present loan application process in Turkey will push the demand for automobiles higher.
Zaman
7 May 2006
Clearday-TRForce tarafından gönderildi saat:
4:22 ÖS
0 Yorum:
Yorum Gönder
Kaydol: Kayıt Yorumları [Atom]
<< Ana Sayfa